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Between 1942 and 1957, the market for deodorants increased 600 times to become a $70 million market. Deodorants were originally marketed primarily to women, but by 1957 the market had expanded to male users, and estimates were that 50% of men were using deodorants by that date. The Ban Roll-On product led the market in sales. [18]
Choosing the best deodorant for men from the wide range of options available can be tricky, from traditional antiperspirants that block sweat effectively to deodorants that keep you feeling fresh ...
Montenier held a number of patents.Arguably, his most notable patent is US patent no. 2,230,084, [2] a January 28, 1941, patent for "Astringent preparation". This patent dealt with solving the problem of the excessive acidity of aluminum chloride (then, as now, the best-working antiperspirant known to chemistry), by adding a soluble nitrile or a similar compound.
Its most notable product, Mennen Speed Stick, with its fougère perfume and green wide stick, was the US market leader among deodorants and antiperspirants for men for many years. It was also noted for its Lady Speed Stick deodorant and Teen Spirit deodorant, which was the leader in teenage girls' deodorants during the early 1990s.
As a non-toxic, plant-based, and skin-friendly deodorant, the Kopari Aluminum-Free organic Coconut Deodorant is a great choice for those looking fro an all-natural deodorant with organic ingredients.
Mitchum is a brand of antiperspirant-deodorant, owned by US personal care company Revlon. It is widely known for introducing the first commercially successful sweat blocking antiperspirant and its marketing tagline, "So effective you can skip a day," in use until 2007. On June 16, 2022, its parent, Revlon, filed for Chapter 11 bankruptcy. [1]
It is sold in the United States, Canada, and Mexico. Secret was launched as the first female deodorant in 1956, after more than 10 years of research that began in 1945. Secret is the only female brand antiperspirant/deodorant in Procter & Gamble's portfolio of products, which includes male brands Gillette and Old Spice.
A former version of "MUM" deodorant (discontinued) Mum was the first brand of commercial deodorant. Containing a zinc compound as its active ingredient, it was developed in Philadelphia in 1888. [1] According to the manufacturer's web-site, "The MUM brand owes its name to a nurse of the inventor, who was nicknamed "Mum". [2]