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  2. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    Color symbolism in art, literature, and anthropology is the use of color as a symbol in various cultures and in storytelling. There is great diversity in the use of colors and their associations between cultures [ 1 ] and even within the same culture in different time periods. [ 2 ]

  3. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    Color psychology is the study of colors and hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that may cause certain emotions in people. [1] How color influences individuals may differ depending on age, gender, and culture. [2]

  4. Unique hues - Wikipedia

    en.wikipedia.org/wiki/Unique_hues

    Unique hue is a term used in perceptual psychology of color vision and generally applied to the purest hues of blue, green, yellow and red. The proponents of the opponent process theory believe that these hues cannot be described as a mixture of other hues, and are therefore pure, whereas all other hues are composite. [ 1 ]

  5. Max Lüscher - Wikipedia

    en.wikipedia.org/wiki/Max_Lüscher

    Max Lüscher (9 September 1923 – 2 February 2017 [1]) was a Swiss psychotherapist known for inventing the Lüscher color test, a tool for measuring an individual's psychophysical state based on their color preferences. Besides research, teaching and practicing psychotherapy in Basel, Lüscher worked for international companies, amongst other ...

  6. Designation of workers by collar color - Wikipedia

    en.wikipedia.org/wiki/Designation_of_workers_by...

    Collar color is a set of terms denoting groups of working individuals based on the colors of their collars worn at work. These can commonly reflect one's occupation within a broad class, or sometimes gender; [ 1 ] at least in the late 20th and 21st century, these are generally metaphorical and not a description of typical present apparel.

  7. Memory color effect - Wikipedia

    en.wikipedia.org/wiki/Memory_color_effect

    In perception research, the memory color effect is cited as evidence for the opponent color theory, which states that four basic colors can be paired with its opponent color: red—green, blue—yellow. This explains why participants adjust the ripe banana color to a blueish tone to make its memory color yellow as gray. [10]

  8. Philosophy of color - Wikipedia

    en.wikipedia.org/wiki/Philosophy_of_color

    The philosophy of color is a subset of the ... The questions comprising this field of research are, for example, what kind of properties colors are (i.e. are they ...

  9. Hartman Personality Profile - Wikipedia

    en.wikipedia.org/wiki/Hartman_Personality_Profile

    The Hartman Personality Profile is based on the notion that all people possess one of four driving "core motives". [3] The Color Code is based on four types of personality, identified by color: Red, (motivated by power); Blue, (motivated by intimacy); White, (motivated by peace); and Yellow, (motivated by fun). [4]