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The effects of advertising on body image have been studied by researchers, ranging from psychologists to marketing professionals. [ 1 ] [ 2 ] [ 3 ] While many factors, such as "parenting, education, [and] intimate relationships" also affect body image, "the media and body image are closely related."
Furthermore, social media trends such as “fitspiration” contribute to negative body image for females. In a study by Simpson and Mazzeo, they found that users are more likely to comment according to body-image standards, rather than health standards, and had a comparable amount of praise for fitness appearance as a thin appearance. [71]
Social media can significantly influence body image concerns in female adolescents. [27] Young women who are easily influenced by the images of others on social media may hold themselves to an unrealistic standard for their bodies because of the prevalence of digital image alteration. Social media can be a gateway to Body dysmorphic disorder.
Body checking is the latest in a slew of harmful body image behaviors to be called out online. Young women are subtly flaunting their abs and protruding hip bones on social media.
Experts from many different fields have conducted research and held debates about how using social media affects mental health.Research suggests that mental health issues arising from social media use affect women more than men and vary according to the particular social media platform used, although it does affect every age and gender demographic in different ways.
Several studies have shown that race and ethnicity can affect the way women perceive body image. [52] [53] [54] Women of color often have different perceptions of body image than white women—a difference that may be linked to cultural differences such as family and community experiences and racial or ethnic pride, and other differences such ...
Chelsea Candelario/PureWow. 2. “I know my worth. I embrace my power. I say if I’m beautiful. I say if I’m strong. You will not determine my story.
Killing Us Softly is an American documentary series by Jean Kilbourne, produced and distributed by the Media Education Foundation.First released in 1979 and since revised and updated three times, most recently in 2010, it focuses on images of women in advertising; in particular on gender stereotypes, the effects of advertising on women's self-image, and the objectification of women's bodies.