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Marketing Science is a bimonthly peer-reviewed academic journal published by the Institute for Operations Research and the Management Sciences. It covers operations research and mathematical modeling to analyze marketing. According to the Journal Citation Reports, the journal has a 2022 impact factor of 5.0. [1]
The Journal of the Academy of Marketing Science is a bimonthly peer-reviewed academic journal about marketing. Since June 2024, Stephanie M. Noble and Charles H. Noble (both University of Tennessee) serve as joint editors-in-chief. [1] In 2010, the journal changed publication frequency from quarterly to bimonthly.
The following is a partial list of scientific journals. There are thousands of scientific journals in publication, and many more have been published at various points in the past. The list given here is far from exhaustive, only containing some of the most influential, currently publishing journals in each field.
The journals registered in this database underwent rigorous, multidimensional parameterization, proving high quality. The Ministry of Science and Higher Education acknowledged the IC Journal Master List by placing it on the list of scored databases, for being indexed in IC JML journals get additional points in the Ministry’s evaluation process.
Journal of Marketing Research is a bimonthly peer-reviewed academic journal published by the American Marketing Association. It was established in 1964 and covers all aspects of marketing research . [ 1 ] [ 2 ] [ 3 ] According to the Journal Citation Reports , the journal has a 2020 impact factor of 5.000. [ 4 ]
Marketing science is a field that approaches marketing—the understanding of customer needs, and the development of approaches by which they might be fulfilled—predominantly through scientific methods, rather than through tools and techniques common with research in the arts or humanities.