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BBA programs expose students to a range of core subjects and generally allow students to specialize in a specific business-related academic discipline or disciplines. The BBA degree also develops a student's practical, managerial, and communication skills, and business decision-making capabilities that prepare them for the management of a ...
The project topics have dealt with new product concepts (design and user interface issues), the definition of customer needs and the future environment of a product, the analysis of markets and customer feedback, and the examination of corporate identity, communications and design management, among other things.
The Master of Business Administration (MBA or M.B.A.) is a master's degree in business administration with a significant focus on management. [11] The MBA degree originated in the United States in the early-20th century, [12] when the nation industrialized and companies sought scientific approaches to management.
Admissions to the ESSEC Global BBA are highly selective: in 2023, the acceptance rate of the French-language track in Cergy was approximately 10.3% (847 students admitted out of 8,234 applicants), while the acceptance rate of the English-language track in Cergy was approximately 6.3% (382 from 6,018 applicants).
The degree has a specialization aspect, analogous to the BBA, developing the student's business skills and/or providing in-depth knowledge of the field. It requires additional academic courses to be completed, and usually with higher academic performance standards, and may also require a researched thesis component.
She joined the Michigan Ross faculty as an assistant professor in 1991 and was promoted to associate professor in 1995 and to professor in 2000. She was the Jack D. Sparks – Whirlpool Corporation Research Professor of Business Administration from 2005–07 and has held the William Davidson Professor of Business Administration chair since 2010.
The Masters of Business Administration degree requires 48 credits to complete. The degree offers concentrations in; finance, healthcare management, innovation and entrepreneurship, marketing, management information systems, and a custom concentration that can be discussed with an academic adviser. [11]
Any UM student can earn a minor in Business Administration. Current and non-current UM students can also earn a Business Certificate from the COB. UM business students can earn certificates in Accounting Information Systems, Big Data Analytics, Digital Marketing, Entertainment Management, Entrepreneurship, or Sustainable Business Strategy.