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The Volkswagen series of advertisements (which included the 1959 "Think Small" ad) were voted the No. 1 campaign of all time in Advertising Age ' s 1999 The Century of Advertising. [ 4 ] Following the success of "Think Small", the advertisement titled "Lemon" left a lasting legacy in America—use of the word "Lemon" to describe poor quality ...
1959; 66 years ago () The most popular variant of the Think Small advertisement features a bare background, with only the VW Beetle in view to shift the reader's focus to the vehicle immediately. Think Small is an advertising campaign for the Volkswagen Beetle , art-directed by Helmut Krone .
The Volkswagen Beetle, officially the Volkswagen Type 1, [a] is a small family car produced by the German company Volkswagen from 1938 to 2003. [ b ] One of the most iconic cars in automotive history, the Beetle is noted for its distinctive shape.
In the same year, comedian, Jerry Seinfeld sold his white 1960 model, equipped with a 36hp engine for $121,000, setting a world record for a Beetle sale. Three years later, fellow Hollywood star ...
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He sketched out a boxy, loaf-of-bread shape and convinced Hirst that a cargo-carrying VW variant would be a commercial hit. By 1950, the first Volkswagen Type 2 Buses were hitting the road. 1950s ...
a MK5 Volkswagen GTI. VDub was an American advertising campaign used by Volkswagen during 2006 for the Volkswagen GTI.Intended to parody MTV's Pimp My Ride, advertising agency Crispin Porter + Bogusky created a series of three television commercials directed by Jonas Åkerlund, starring Swedish actor Peter Stormare as an effete German engineer named Wolfgang, and German model Zonja Wöstendiek ...
Volkswagen will stop making its iconic Beetle after nearly seven decades on the market, the German automaker announced Thursday. Volkswagen is discontinuing the iconic Beetle after 80 years on the ...