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Rainbow Loom is a plastic tool used to weave colourful rubber and plastic bands (called loom bands) into decorative items such as bracelets and charms. It was invented in 2010 by Cheong Choon Ng in Novi, Michigan .
Kumihimo braid. Kumihimo is a traditional Japanese artform and craftwork for making braids and cords. [1] [2] In the past, kumihimo decorations were used as accessories for kimono as well as samurai armor. [3]
Rainbow Shops is now owned by the Syrian-Jewish Chehebar family. [4] [5] Today, along with sister brands 5-7-9 and Marianne, Rainbow operates 1,300 stores in United States, Puerto Rico, and the U.S. Virgin Islands. [2] Rainbow's holding company, A.I.J.J. Enterprises Inc., purchased the 5-7-9 brand in 1999 from the bankrupt Edison Brothers Stores.