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The game is sponsored by Under Armour and enjoys a national audience thanks to broadcast partner ESPN (the first edition was broadcast on ABC opposite the U.S. Army All-American Bowl, and the 17th edition was broadcast on ESPN2 opposite the 2025 Sugar Bowl). The game is co-owned by Chicago-based sports marketing agency Intersport and ESPN.
The 2024 Under Armour All-America Game kicks off at 3 p.m. CT on Wednesday, Jan. 3, from Camping World Stadium in Orlando. 2024 All-America Bowl commitments Braylon Burnside, WR: Mississippi State
Under Armour also had released a product with scent control technology in 2012 titled, "Under Armour Scent Control". This line claims to be designed so that the wearer's scent cannot be detected. [45] Under Armour developed a new type of shirt called "Coldblack", which is designed to reflect heat and keep athletes cool in the sun. [46]
Under Armour and the Chicago Cubs have a partnership that preexists Under Armour's title sponsorship. [4] Baseball Factory and Team One Baseball have been involved in both versions of the event, with a committee of their scouts selecting players for each year's game. [2] [3]
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On Tuesday, the Baltimore-based company reported net income of $113.4 million, or 24 cents a share, up from $38.9 million, or 9 cents a share, last year. Revenue for the period was up 8 percent to ...