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Logo used by Brunswick Billiards. The billiards division was established in 1845 and was Brunswick Corporation's original business. Brunswick Billiards designs and/or markets billiards table, table tennis tables, air hockey tables, and other gaming tables, as well as billiard balls, cues, game room furniture, and related accessories, under the Brunswick and Contender brands. [1]
The increasingly market-dominant enterprise was bought for US$34.5 million by, and was made a subsidiary of, Brunswick Corporation in 2003, as Valley-Dynamo LLC. Brunswick moved Valley-Dynamo's manufacturing operations to Reynosa, Mexico in 2006. In 2009, Valley-Dynamo "was acquired by a limited partnership controlled by Kelye Stites," owner of ...
In May 2019, Brunswick announced the sale of Brunswick Billiards, Life Fitness, Cybex, Hammer Strength, Indoor Cycling Group, and SCIFIT for $490 million to KPS Capital Partners. [21] The sale was completed in June 2019. In May 2019, Brunswick announced it would be purchasing the largest marine franchisor in the United States, Freedom Boat Club ...
In October 2020, Escalade acquired American Heritage Billiards for $1.55 million. [ 4 ] In 2022, Life Fitness agreed to sell its Brunswick Billiards business unit to Escalade for $32 million.
In July 2014, the company announced that it had agreed to acquire all 85 centers of Brunswick Bowling & Billiards in a transaction to be financed by the sale and leaseback of 58 of the centers to iStar Financial, as well as a term loan. [14] [17] The acquisition was completed in September 2014. [18]
In 2019, Brunswick Corporation agreed to sell Life Fitness to New York private equity firm KPS Capital Partners for $490 million. The deal moved Brunswick Corporation's entire fitness and recreation division—including Brunswick Billiards, the company's original business—into private hands, as Brunswick Corporation focused on its remaining ...