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A white-label product is a product or service produced by one company (the producer) that other companies (the marketers) rebrand to make it appear as if they had made it. [ 1 ] [ 2 ] The name derives from the image of a white label on the packaging that can be filled in with the marketer's trade dress .
Marketo, Inc. is an American software company, with its headquarters in San Mateo, California. Marketo develops and sells marketing automation software for account-based marketing and other marketing services and products, including SEO and content creation. [1] [2] [3] In 2018, Marketo was acquired by Adobe Inc. [1] [4]
Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks [1] and consolidate multi-channel (email, SMS, chatbot, social media) interactions, tracking and web analytics, lead scoring, campaign management and reporting into one system. [2]
This is a lot like Private label-- should they be merged? Middleground1 20:37, 31 December 2020 (UTC) []. I think there's a slight distinction. A private label could be a type of white-label product, typically a consumer packaged good, while white-label products is a broader category, that could include software and other services.
Zeta Global Holdings Corp. is an American marketing technology company [1] which was founded in 2007. [2] [3] Zeta offers companies a suite of multichannel marketing tools focused on creating, maintaining, and monetizing customer relationships. [4] The company went public on the New York Stock Exchange on June 10, 2021, at a US$1.7 billion ...
New York, NY, Jan. 22, 2025 (GLOBE NEWSWIRE) -- Mixed Martial Arts Group Limited (NYSE American: MMA) (“MMA.inc” or the “Company”), a leading technology company uniting passion and participation in the global mixed martial arts (MMA) and combat sports industry proudly announces the integration of newly acquired BJJLink into its ecosystem, a ground-breaking step that is set to position ...
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