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Skip the skin undertones chart or quiz. We asked professional makeup artists how to tell if your skin has warm, cool or neutral tones, plus what makeup suits.
In the 2010s, contouring became even more intense as makeup techniques advanced. While contouring has existed for centuries to some extent, the technique was revolutionized by celebrities, such as Kim Kardashian and makeup artists incorporating it even more into their looks. The trend of contouring has taken over beauty brands by prompting the ...
Color analysis (American English; colour analysis in Commonwealth English), also known as personal color analysis (PCA), seasonal color analysis, or skin-tone matching, is a term often used within the cosmetics and fashion industry to describe a method of determining the colors of clothing and cosmetics that harmonize with the appearance of a person's skin complexion, eye color, and hair color ...
If a make-up artist requests a "Medium Beige" foundation, the result can vary drastically from brand to brand, and sometimes, within one brand across different formulas. Cosmetic companies can also edit and adjust their formulations at any time, resulting in the 'Medium Beige' foundation a consumer has been wearing for years becoming a slightly ...
The ‘High vs. Low Visual Weight’ theory has made its way to our feed, so we asked a professional makeup artist to explain what it all means and if we should test it out ourselves. Meet the Expert
The color balance may need to be corrected during printing to achieve a neutral color print. The extent of this correction is limited since color film normally has three layers sensitive to different colors and when used under the "wrong" light source, every layer may not respond proportionally, giving odd color casts in the shadows, although ...