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  2. Customerization - Wikipedia

    en.wikipedia.org/wiki/Customerization

    Customerization uses a “build-to-order” mass customization process to deliver a product or service that fits the needs of the customer. It is a critical aspect of the emerging new marketing paradigm. [2] The word "customerization" is a neologism, defined as the combination of operational customization and marketing customization. [3]

  3. Personalization - Wikipedia

    en.wikipedia.org/wiki/Personalization

    Personalization (broadly known as customization) consists of tailoring a service or product to accommodate specific individuals. It is sometimes tied to groups or segments of individuals. It is sometimes tied to groups or segments of individuals.

  4. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers. By leveraging data-driven insights, CRM helps businesses optimize communication, enhance customer satisfaction, and drive sustainable growth.

  5. Build to order - Wikipedia

    en.wikipedia.org/wiki/Build_to_order

    The ordered product is customized, meeting the design requirements of an individual, organization or business. [2] Such production orders can be generated manually, or through inventory/production management programs. [1] BTO is the oldest style of order fulfillment and is the most appropriate approach used for highly customized or low volume ...

  6. Customization - Wikipedia

    en.wikipedia.org/wiki/Customization

    Customization may refer to: Customization (anthropology), the process of cultural appropriation and creation of bespoke design; Customization (international marketing ...

  7. Mass customization - Wikipedia

    en.wikipedia.org/wiki/Mass_customization

    Mass customization is a product design strategy and is currently used with both delayed differentiation and modular design to enhance the value delivered to customers. [2]Mass customization is the method of, "effectively postponing the task of differentiating a product for a specific customer until the latest possible point in the supply network".

  8. List of business terms - Wikipedia

    en.wikipedia.org/wiki/List_of_business_terms

    Definition Action that Put something into practice [1] Baked in Something which has been "baked in" is implied to be impossible to remove. Alternatively, "baked in" can refer to a desirable, although non-essential, property of a product being incorporated for the user's convenience. Boil the ocean Undertake an impossible or impractical task [1]

  9. Business purpose - Wikipedia

    en.wikipedia.org/wiki/Business_purpose

    Business purpose refers to the wider, long-term goals of a commercial enterprise. It expresses the corporate's reason for existing, its particular commitment with respect to the surrounding world. It expresses the corporate's reason for existing, its particular commitment with respect to the surrounding world.