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  2. List of business and finance abbreviations - Wikipedia

    en.wikipedia.org/wiki/List_of_business_and...

    In this equation, Ke (COE) equals the anticipated return from the difference (Beta) of investment yields from a return based on market expectations (Rm) [9] and a Risk Free Rate (Rf), such as Treasury Bills or Bonds. KIBOR – Karachi Interbank Offered Rate; KPI – Key Performance Indicator, a type of performance measurement. An organization ...

  3. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior.

  4. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.

  5. Federally funded research and development centers - Wikipedia

    en.wikipedia.org/wiki/Federally_funded_research...

    Federally funded research and development centers (FFRDCs) are public-private partnerships that conduct research and development for the United States Government.Under Federal Acquisition Regulation § 35.017, FFRDCs are operated by universities and corporations to fulfill certain long-term needs of the government that "...cannot be met as effectively by existing in-house or contractor resources."

  6. FF DIN - Wikipedia

    en.wikipedia.org/wiki/FF_DIN

    FF DIN is a sans-serif typeface in the industrial or "grotesque" style. It was designed in 1995 by Albert-Jan Pool , based on DIN-Mittelschrift and DIN-Engschrift , as defined in the German standard DIN 1451 .

  7. Marketing research process - Wikipedia

    en.wikipedia.org/wiki/Marketing_research_process

    The marketing research process is a six-step process involving the definition of the problem being studied upon, determining what approach to take, formulation of research design, field work entailed, data preparation and analysis, and the generation of reports, how to present these reports, and overall, how the task can be accomplished.

  8. Profit Impact of Market Strategy - Wikipedia

    en.wikipedia.org/wiki/Profit_Impact_of_Market...

    Relative market share correlates positively (explains approx. 12 %): The main reason for the positive influence of the relative market share is the economies of scale: The higher the market share, the larger the production volume and the lower the unit costs; this can also be explained by the experience curve.

  9. TURF analysis - Wikipedia

    en.wikipedia.org/wiki/TURF_Analysis

    TURF analysis, an acronym for "total unduplicated reach and frequency", is a type of statistical analysis used for providing estimates of media or market potential and devising optimal communication and placement strategies given limited resources. TURF analysis identifies the number of users reached by a communication, and how often they are ...