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Socioemotional selectivity theory (SST; developed by Stanford psychologist Laura L. Carstensen) is a life-span theory of motivation.The theory maintains that as time horizons shrink, as they typically do with age, people become increasingly selective, investing greater resources in emotionally meaningful goals and activities.
Laura L. Carstensen is the Fairleigh S. Dickinson Jr. Professor in Public Policy and professor of psychology at Stanford University, where she is founding director of the Stanford Center on Longevity [1] and the principal investigator for the Stanford Life-span Development Laboratory. [2]
Löckenhoff earned her undergraduate degree from the University of Marburg.She went on to receive her PhD in psychology from Stanford University in 2004. Her doctoral advisor was Laura L. Carstensen, and her thesis title was Age-Related Positivity Effects in Information Acquisition and Decision-Making: Testing Socioemotional Selectivity Theory in the Health Domain.
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Mather is best known for her contributions to research on emotion and memory. [4] Her work with Laura Carstensen and Susan Charles revealed a positivity effect in older adults’ attention and memory, in which older adults favor positive information more and negative information less in their attention and memory than younger adults do.
This may be due in part to socioemotional selectivity theory, where the increased age shifts the focus of adults from risk taking to maximizing their emotional experiences in the present, hence the increased framing in the negative frame. [27]
The Pollyanna principle (also called Pollyannaism or positivity bias) is the tendency for people to remember pleasant items more accurately than unpleasant ones. [1] Research indicates that at the subconscious level, the mind tends to focus on the optimistic; while at the conscious level, it tends to focus on the negative.
Selective retention, in relating to the mind, is the process whereby people more accurately remember messages that are closer to their interests, values and beliefs, than those that are in contrast with their values and beliefs, selecting what to keep in the memory, narrowing the information flow.