Search results
Results From The WOW.Com Content Network
A building properly conceived is several layers of longevity of built components" (quoted in (Brand, 1994)). The work of Duffy and DEGW identified four shearing layers (Duffy, 1992): Shell – the traditional structure of the building that might last for 30–50 years. Services – cabling, plumbing, aircon that needs replacing every 15 years.
Construction site safety is an aspect of construction-related activities concerned with protecting construction site workers and others from death, injury, disease or other health-related risks. Construction is an often hazardous, predominantly land-based activity where site workers may be exposed to various risks, some of which remain ...
The Hyman–Brand began to feel the effects of time and its radical conversion several decades earlier. By 1970 the gas station was no longer a viable business, and the building was condemned and slated for demolition. [6] The following year it was saved when Harley Baldwin bought it for $170,000 ($1,279,000 in contemporary dollars [5]).
Brand safety is a set of measures that aim to protect the image and reputation of brands from the negative or damaging influence of questionable or inappropriate content when advertising online. In response to ads being placed next to undesirable content, companies have cut advertising budgets, [ 1 ] and pulled ads from online advertising and ...
In marketing, brand management is the control of how a brand is perceived in the market.Tangible elements of brand management include the look, price, and packaging of the product itself; intangible elements are the experiences that the target markets share with the brand, and the relationships they have with it.
It is a "low road" building, by Brand's definition. Without fundamental alterations to its basic structure or materials, it began as a break bulk cargo warehouse, then an ocean liner terminal and immigration building, and finally a national museum, the Canadian equivalent of Ellis Island .
From a subtopic: This is a redirect from a subtopic of the target article or section.. If the redirected subtopic could potentially have its own article in the future, then also tag the redirect with {{R with possibilities}} and {{R printworthy}}.
One may regard the designing of a brand architecture as an integrated process of brand building through establishing brand relationships among branding options in the competitive environment. [2] The brand architecture of an organization at any time is, in large measure, a legacy of past management decisions as well as of the competitive ...