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Nike, Inc. [note 1] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. [6] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022. [7] [8]
Mark Parker (born October 21, 1955) is an American businessman. He is the executive chairman of Nike, Inc. He was named the third CEO of the company in 2006 and was president and CEO until 13 January 2020.
Nike primarily used the red and white color palette on its logo for much of its history. The red is meant to exemplify passion, energy, and joy, while the white color represents nobility, charm and purity. [13] Until 1995, the official Nike corporate logo for Nike featured the name "NIKE" in Futura Bold, all-caps font, cradled within the Swoosh ...
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Nike released the first Shox shoe in 2000. [1] During the 2000 Summer Olympics, the brand saw a boost in popularity when Team USA's Vince Carter dunked over a 7'2" center from Team France in a pair of Shox BB4, his first signature shoe with Nike. [2] Carter's dunk would become a major influence on Shox' advertisement strategy. [3]
Shoe Dog [2] is a memoir by Nike co-founder Phil Knight. [3] The memoir chronicles the history of Nike from its founding as Blue Ribbon Sports and its early challenges to its evolution into one of the world's most recognized and profitable companies. It also highlights certain parts of Phil Knight's life. The book was ghostwritten by J. R ...
[5] Apart from the orange and gray color scheme used in the original line, Nike released additional colorways in 2020. The "Volt", released in July, uses light blue and light gray. [6] The "Wheat White" colorway for the Space Hippie 01 uses a faded black and released in August. [7] Space Hippie 04 was released in September in "Astronomy Blue". [8]