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Promax was established in 1956 as a non-profit association for promotion and marketing professionals working in broadcast media. In 1997, the Broadcast Design Association (BDA) who had partnered with Promax for years on their annual conference, officially joined with Promax.
By 1992, The Guide was mailing eight outdoor gear and clothing catalogs annually, and by 2012, the number had risen to 63. [ citation needed ] Sportsman's Guide has, over time, expanded its range to include ammunition, shooting supplies, and accessories, clothing and footwear, camping gear, items for home, garden and patio, electronics, optics ...
In 1996, West Marine's VP Chuck Hawley and a team led by Webmaster & Catalog Systems Analyst Robert Kennedy launched westmarine.com. It quickly became an early leader in online retailers with catalog call center innovations such as upsell and cross-sell exported into online user experiences.
ProMax is a chemical process simulator for process troubleshooting and design, developed and sold by Bryan Research and Engineering, Inc. Initially released in late 2005, ProMax is a continuance of two previous process simulators, PROSIM and TSWEET. ProMax is considered the industry standard for designing amine gas treating and glycol ...
These and other early online catalog systems tended to closely reflect the card catalogs that they were intended to replace. [2] Using a dedicated terminal or telnet client, users could search a handful of pre-coordinate indexes and browse the resulting display in much the same way they had previously navigated the card catalog.
Colony Brands owns many different catalog companies, including Ashro, Montgomery Ward, AmeriMark, The Swiss Colony, Wisconsin Cheeseman, Midnight Velvet, Ginny's, Monroe and Main, Country Door, Tender Filet, and Seventh Avenue, the latter of which is considered their flagship catalog.
As a result, this retail sector went into decline in the 1980s. As big box stores and internet shopping became increasingly popular in the 1990s, the decline of the catalog merchant business accelerated. Many companies in recent years have moved away from relying solely on catalog sales, augmenting them with online sales or direct retail.
1922 – Johnson Smith Catalog grows to 400 pages, employing more than 150 people. The company is moved to Racine, Wisconsin after Alfred fails at publishing a magazine that competed against The Saturday Evening Post. 1923 – The catalog grows to 576 pages, with 100,000 copies being printed. 1923–1935 – Throughout the Depression, sales ...