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The chain was founded in 1959 by Alton Hardy Howard and W. L. "Jack" Howard, a five-term mayor of Monroe, Louisiana. The Howards were an early franchisee of Gibson's Discount Center, but they later pulled out of the franchise agreement and opened stores under their own name. [1] In 1969, the company became a publicly traded company.
LaFayette was originally headquartered in Mars Hill, Indianapolis, Indiana, and made luxury motor cars, beginning in 1920. LaFayette innovations include the first electric clock in an auto. [1] However, the V8-powered LaFayette cars had low sales given their price of $5,000 when introduced in 1920, equal to $76,047 today. [2]
Monroe is the ninth-largest city in the U.S. state of Louisiana, and is the parish seat and largest city of Ouachita Parish. With a 2020 census -tabulated population of 47,702, [ 4 ] it is the principal city of the Monroe metropolitan statistical area , the second-largest metropolitan area in North Louisiana .
In 1956, the United States, Canada, and Mexico came to an agreement with the American Association of Motor Vehicle Administrators, the Automobile Manufacturers Association and the National Safety Council that standardized the size for license plates for vehicles (except those for motorcycles) at 6 inches (15 cm) in height by 12 inches (30 cm) in width, with standardized mounting holes. [2]
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Motor vehicle manufacturers based in Louisiana — companies currently or formerly having their primary base of operations in the state. For vehicle factories, see Category: Motor vehicle assembly plants in Louisiana .