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Online food ordering is the process of ordering food, for delivery or pickup, from a website or other application. The product can be either ready-to-eat food (e.g., direct from a home-kitchen, restaurant, or a virtual restaurant) or food that has not been specially prepared for direct consumption (e.g., vegetables direct from a farm/garden, fruits, frozen meats. etc).
Olo is a New York City-based B2B SaaS company that develops digital ordering and delivery programs for restaurants. The company’s platform allows customers to place restaurant orders from multiple origination points – from a brand’s own website or app, third party marketplaces, social media platforms, smart speakers, and home assistants.
Restaurants could also enable customers to scan a QR code to order dishes directly through the menu on their phone. [7] In 2016, more than 600,000 restaurants in China supported payments via the Alipay App. [8] As of 2019, 93.2% of Chinese diners paid their restaurant bills through Alipay or WeChat Pay. [9]
Suri was a graduate student at MIT when he created the first E la Carte product, a tablet that allows restaurant customers to order and pay through a tablet. [3] He left his graduate program to become a waiter in order to learn more about the restaurant industry. Previously, Suri was a cofounder of Zimride, now known as Lyft. [4]
Just Eat Takeaway operate various food ordering and delivery platforms in twenty countries, [4] where customers can order food online from restaurants’ menus, and have it delivered by restaurant or company couriers directly to their home or workplace using an app or website. [5] The company also partners with IFood in Brazil and Colombia. [6]
First launched in March 2020, Toast's restaurant management system operates on the Android operating system and includes four devices: Flex (a terminal available in single-screen, guest-facing and kitchen displays), Tap (a three-in-one payment processing device that supports contactless payments), Toast Hub, and receipt printer.
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