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  2. Google PageSpeed Tools - Wikipedia

    en.wikipedia.org/wiki/Google_PageSpeed_Tools

    PageSpeed Insights (PSI) is a free tool from Google that analyzes the performance of a web page on both mobile and desktop devices. It provides suggestions on how to improve the page's speed and overall user experience.

  3. Web performance - Wikipedia

    en.wikipedia.org/wiki/Web_performance

    Web performance optimization (WPO), or website optimization is the field of knowledge about increasing web performance. Faster website download speeds have been shown to increase visitor retention and loyalty [ 1 ] [ 2 ] and user satisfaction, especially for users with slow internet connections and those on mobile devices . [ 3 ]

  4. Google Optimize - Wikipedia

    en.wikipedia.org/wiki/Google_Optimize

    Google Optimize, formerly Google Website Optimizer, was a freemium web analytics and testing tool by Google. [1] It allowed running some experiments that are aimed to help online marketers and webmasters to increase visitor conversion rates and overall visitor satisfaction.

  5. How to Conduct a Digital Marketing Audit: The Essential ... - AOL

    www.aol.com/conduct-digital-marketing-audit...

    Usually your website is your first point of contact with new customers. Tools like Google Analytics can help you analyze: Traffic Sources: Have a good understanding of where your traffic is coming ...

  6. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Although Google Penguin has been presented as an algorithm aimed at fighting web spam, it really focuses on spammy links [31] by gauging the quality of the sites the links are coming from. The 2013 Google Hummingbird update featured an algorithm change designed to improve Google's natural language processing and semantic understanding of web pages.

  7. Google must face mobile phone privacy class action, possible ...

    www.aol.com/google-must-face-mobile-phone...

    On the other hand, Seeborg said the Google employees might simply have been suggesting ways to improve the Mountain View, California-based company's products and services.

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