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Infant and toddler clothing size is typically based on age. [1] These are usually preemie for a preterm birth baby, 0 to 3 months, 3 to 6 months, 6 to 9 months, 9 to 12 months, 12 months, 18 months, and 24 months, though there is no industry standard definition for those sizes. [1]
John Lewis became the first major retailer to remove girls and boys labels from its clothing range. Some declared the move an act of political correctness, including Piers Morgan who tweeted "Britain has officially gone bonkers" [ 22 ] over a photograph of the newspaper article.
In the summer of 2010, Drapers magazine claimed that Per Una was the only clothing brand that was not at risk of being axed in Mr Bolland's shake-up of the plethora of clothing brands sold at M&S. [21] Per Una was planned to stay due to its successful and distinctive flair, but Portfolio and Indigo were planned go due to poor sales.
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John Lewis & Partners, commonly known as John Lewis, is a British chain of high-end department stores operating across the United Kingdom. It is part of the John Lewis Partnership plc , a holding company held in a trust on behalf of its employees as the beneficiaries of the trust. [ 3 ]
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