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Appeal to higher loyalties. The offender claims the offence is justified by a higher law or higher loyalty such as friendship. [2] These five methods of neutralization generally manifest themselves in the form of arguments, such as: "It wasn't my fault" "It wasn't a big deal. They could afford the loss" "They had it coming"
The appeal to loyalty is a logical fallacy committed when the premise of an argument uses a perceived need for loyalty of some sort to distract from the issue being discussed. [1] Example B questions A's statement of x. Anyone who questions A is disloyal. Therefore, B is wrong.
The third most popular form of neutralization among college students is the appeal to higher loyalties, where the student thinks their responsibility to some other entity, usually their peers, is more important than doing what they know to be morally right. About 6.8% of cheaters in higher education use this form of neutralization. [99]
“As an artist your first loyalty is to your art. Unless this is the case, you’re going to be a second-rate artist.” ― Margaret Atwood “You stand up for your teammates.
Loyalty is a devotion to a country, philosophy, group, or person. [1] Philosophers disagree on what can be an object of loyalty, as some argue that loyalty is strictly interpersonal and only another human being can be the object of loyalty.
The loyalty business model is a business model used in strategic management in which a company's resources are employed so as to increase the loyalty of customers and other stakeholders in the expectation that corporate objectives will be met or surpassed.
In a business-to-business context, the term source loyalty may also be used. [3] Loyalty implies dedication and should not be confused with habit , its less-than-emotional engagement and commitment. Businesses whose financial and ethical values (for example, ESG responsibilities) rest in large part on their brand loyalty are said [ by whom ...
Loyalty marketing is a marketing strategy in which a company focuses on growing and retaining existing customers through incentives. Branding, product marketing, and loyalty marketing all form part of the customer proposition – the subjective assessment by the customer of whether to purchase a brand or not based on the integrated combination of the value they receive from each of these ...