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Thick, unblended foundation on skin. Foundation is a liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color to the complexion, cover flaws and, sometimes, to change the natural skin tone. Some foundations also function as a moisturizer, sunscreen, astringent or base layer for more complex cosmetics.
The beauty consumers liked to apply up to seven different colors of face powder including "white, yellow, flesh, rose, peony, green and purple" to match their skin tone. [34] In order to explore more potential consumers, Shiseido trained beauty advisers, who demonstrated and illustrated the uses of the cosmetics on the on-site demonstration ...
Korean beauty standards in the 21st century prize a youthful look and the appearance of moisture on the skin, which results in a preference for cremes over powders. K-beauty products are also more often designed for export, as a result of South Korea's history of import substitution industrialization. [27]
The Foundation Review is a peer-reviewed academic journal that publishes articles for foundation staff. It covers evaluation results, tools, issues confronting the philanthropic sector, and reflective practice. The journal's editor in chief is Teresa (Teri) Behrens of Grand Valley State University. The journal was established in 2009 and is ...
In the United States, anti-aging products are commonly marketed with false health claims, and are deemed to be among various scams on consumers. [3] [4] Since 2007, the US Food and Drug Administration (FDA) has issued dozens of warning letters to manufacturers of skin care products with false marketing – including supposed anti-aging effects – about the benefits of such products, which are ...
Swedish advertisement for toiletries (c. 1905/06)Personal care products can be categorized according to their function and area of application. These are cleansing products, hair care products, oral care products, sun care products, skin hydrating products, feminine care products, hair removal products, nail care products, eye care products and anal hygiene products.
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