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Merino wool manages moisture, regulates temperature, and resists odors extremely well, making it a popular material for performance apparel. Most wool clothing, including Smartwool's, go through a treatment called Hercosett - a chlorine-based treatment invented in the 1950s by the Wool Board in the UK to make wool more commercial.
Full wool Merino sheep Merino sheep and red goats. Madrid, Spain. The Merino is a breed or group of breeds of domestic sheep, characterised by very fine soft wool.It was established in Spain near the end of the Middle Ages, and was for several centuries kept as a strict Spanish monopoly; exports of the breed were not allowed, and those who tried risked capital punishment.
Icebreaker is a merino wool outdoor and natural performance outdoor clothing brand headquartered in Auckland, New Zealand. It was purchased by VF Corporation , a NYSE listed entity in 2018. Icebreaker was conceived and designed around the philosophy of sustainability , using natural fibres , environmental and social ethics , and animal welfare .