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Under Hays's leadership, the MPPDA, later the Motion Picture Association of America (MPAA) and the Motion Picture Association (MPA), adopted the Production Code in 1930 and began rigidly enforcing it in 1934. The Production Code spelled out acceptable and unacceptable content for motion pictures produced for a public audience in the United States.
In 1930, the MPPDA introduced the Motion Picture Production Code, commonly called the Hays Code. The Code consisted of moral guidelines regarding what was acceptable to include in films. [12] Unlike the "Dont's and Be Carefuls", which the studios had ignored, the Production Code was endorsed by studio executives. [5]
In effect as of November 1968, [2] following the Hays Code of the classical Hollywood cinema era, the MPA rating system is one of various motion picture rating systems that are used to help parents decide what films are appropriate for their children. It is administered by the Classification & Ratings Administration (CARA), an independent ...
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With the blessing of Cardinal George W. Mundelein of Chicago, Father Lord authored the code, which later became known as "The Production Code", "the code", and "The Hays Code". It was presented to Will Hays in 1930 who said, "My eyes nearly popped out when I read it. This was the very thing I had been looking for". [citation needed]
Pre-Code Hollywood is the era in the American film industry after the introduction of sound in the early 1920s [1] and the enforcement of the Motion Picture Production Code (Hays Code) censorship guidelines. Although the Code was adopted in 1930, oversight was poor and it did not become effectively enforced until July 1, 1934.
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Queer coding is the attribution of stereotypically queer traits to fictional characters without explicitly stating their gender and sexual identity. [1]Queer coding may have had a negative impact on perceptions of queerness in media as villains are often queer-coded.