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The 2002 farm bill (P.L. 107–171, Sec. 1301–1310) replaced the longtime (65-year) support program for peanuts with a framework identical in structure to the program for the so-called covered commodities (wheat, corn, grain sorghum, barley, oats, upland cotton, rice, soybeans, and other oilseeds).
Mr. Peanut also accompanies the "Peanutters" and is present at each event they attend offering photos, autographs, and hugs to interested customers. [4] The first Nutmobile in the current decade started in 2011 as a food truck. With incredible success and consumer intrigue, the tour changed to what it is today - an experiential marketing icon.
First held in 1996, [22] the festival was held in New Bethlehem because the Smucker's peanut butter factory was the lead employer in the area at the time. [23] In 1998, J.M. Smucker acquired the peanut butter company Adams, [14] as well as the maker of the Incredible Uncrustables frozen crustless sandwich, MenUSAver.
On May 20, 2022, their peanut butter products which were manufactured in their Lexington, Kentucky plant were recalled in the US and Canada due to potential salmonella contamination. [ 12 ] [ 13 ] [ 14 ] The J.M. Smucker Company estimated a loss of $125 million as a result of the 2022 recall. [ 15 ]
In February and March 2007, Peter Pan and some Great Value (Walmart's store brand) peanut butters were linked to 425 cases of salmonellosis across the United States. [19] Centers for Disease Control and Prevention officials believe this is the first Salmonella outbreak involving peanut butter to occur in the United States. [20]
Planters Peanut Bar. Advertising taglines have included: "The Nickel Lunch!" – peanuts/peanut bars (1930s–1940s) "Planters is the word for (good) Peanuts." (Various products – 1950s) "America is Nuts for Planters" (1970s) "Everybody Loves a Nut!" (1990s) "Peanut butter with a crunch." (P.B. Crisps – 1992) "Relax. Go Nuts." (Deluxe Mixed ...