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Since its conception in 1994 by Judith Donath, [2] [3] the technology behind the E-card has changed significantly. One technical aspect that remained mostly constant until 2019 was the delivery mechanism: the e-mail received by the recipient contains not the E-card itself, but an individually coded link back to the publisher's website that displays the sender's card.
American Greetings Corporation is a privately held American company and is the world's second largest greeting card producer behind Hallmark Cards. [2] [3] Based in Westlake, Ohio, a suburb of Cleveland, the company sells paper greeting cards, electronic greeting cards, gift packaging, stickers and party products.
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Research suggests that birthday cards may be "indicators of societal attitudes towards aging, communication of love, and gender-based expressiveness." [3] For example, one study analyzing 150 birthday cards in 1981 found negative views on aging portrayed through humor. [5] A 2017 study of online greeting cards found similar portrayals. [4]
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related to: dayspring free online greeting cards jacquie lawson