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The trend of couples wearing matching outfits began in South Korea in the 1990s, and spread to China and Japan. [1] It started when celebrities began wearing coordinated matching outfits, and young Koreans followed the aesthetic. [2] By the 2000s, the couple's clothes style had evolved into a large industry producing "his-and-hers" outfits. [1]
Want stylish or silly matching couples outfits under $100? We've got your shoppable outfit ideas for t-shirts, jewelry, and pajamas, that make the perfect pair.
Britney Spears has reflected on the iconic double-denim outfit she wore alongside her then-boyfriend Justin Timberlake in 2001.. Spears and Timberlake – who were dating at the time – attended ...
Matching couple outfits are always fun, but you can take that concept to the next level with this blanket hoodie that has room for the both of you. Your next movie night will be cozy as can be.
We love any outfit that a.) doesn't take any thought, b.) looks effortlessly chic, c.) makes us look way richer than we are. This high-contrast set checks all three boxes.
Blasberg is particularly excised about couples who wear matching clothes as it is "annoying and gimmicky" but intends his list to "encourage individuality and fabulous party dressing, and step back from being binding or overly prescriptive". [28]