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  2. Website monetization - Wikipedia

    en.wikipedia.org/wiki/Website_monetization

    Website monetization is the process of converting existing traffic being sent to ... is a marketing strategy put in place by search engines and various ...

  3. Online presence management - Wikipedia

    en.wikipedia.org/wiki/Online_presence_management

    Online presence management is the process of creating and promoting traffic to a personal or professional brand online. This process combines web design, development, blogging, search engine optimization, pay-per-click marketing, reputation management, directory listings, social media, link sharing, and other avenues to create a long-term positive presence for a person, organization, or ...

  4. Website promotion - Wikipedia

    en.wikipedia.org/wiki/Website_promotion

    Website promotion is a process used by webmasters to improve content and increase exposure of a website to bring more visitors. [ 1 ] : 210 Many techniques such as search engine optimization and search engine submission are used to increase a site's traffic once content is developed.

  5. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...

  6. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [1]

  7. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    The search engines' market shares vary from market to market, as does competition. In 2003, Danny Sullivan stated that Google represented about 75% of all searches. [ 64 ] In markets outside the United States, Google's share is often larger, and data showed Google was the dominant search engine worldwide as of 2007. [ 65 ]

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