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2. Loyalty marketing - Wikipedia

   en.wikipedia.org/wiki/Loyalty_marketing

   Loyalty marketing is a marketing strategy in which a company focuses on growing and retaining existing customers through incentives. Branding, product marketing, and loyalty marketing all form part of the customer proposition – the subjective assessment by the customer of whether to purchase a brand or not based on the integrated combination of the value they receive from each of these ...

3. Loyalty program - Wikipedia

   en.wikipedia.org/wiki/Loyalty_program

   A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, that identifies the cardholder ...

4. A Guide to Using Loyalty Programs for Discounts and Freebies

   www.aol.com/guide-using-loyalty-programs...

   4. Combine loyalty programs with Other Discounts: To maximize your savings, stack loyalty program benefits with other discounts, such as coupons, sales, or cashback offers. This approach can lead ...

5. SkyMiles - Wikipedia

   en.wikipedia.org/wiki/SkyMiles

   SkyMiles is the frequent-flyer program of Delta Air Lines that offers points (or "miles") to passengers traveling on most fare types, as well as to consumers who utilize Delta co-branded credit cards, which accumulate towards free awards such as airline tickets, business and first-class upgrades, and luxury products. [1]

6. Loyalty business model - Wikipedia

   en.wikipedia.org/wiki/Loyalty_business_model

   Loyalty business model. The loyalty business model is a business model used in strategic management in which a company's resources are employed so as to increase the loyalty of customers and other stakeholders in the expectation that corporate objectives will be met or surpassed. A typical example of this type of model is where quality of ...

7. AAdvantage - Wikipedia

   en.wikipedia.org/wiki/AAdvantage

   AAdvantage is the frequent-flyer program of American Airlines. Launched May 1, 1981, it was the second such loyalty program in the world (after the first at Texas International Airlines in 1979) and remains the largest, with more than 115 million members as of April, 2021. [ 1 ][ 2 ][ 3 ] Miles accumulated in the program allow members to redeem ...