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  2. Spamdexing - Wikipedia

    en.wikipedia.org/wiki/Spamdexing

    Since some Web search engines base the importance of sites on the number of different sites linking to them, referrer-log spam may increase the search engine rankings of the spammer's sites. Also, site administrators who notice the referrer log entries in their logs may follow the link back to the spammer's referrer page.

  3. TrustRank - Wikipedia

    en.wikipedia.org/wiki/TrustRank

    Many web spam pages are created only with the intention of misleading search engines. These pages, chiefly created for commercial reasons, use various techniques to achieve higher-than-deserved rankings in the search engines' result pages. While human experts can easily identify spam, search engines are still being improved daily in order to do ...

  4. ‘It’s the worst quality results on Google I’ve seen in my 14 ...

    www.aol.com/finance/worst-quality-results-google...

    “The constant struggle of billion-dollar search engine companies with targeted SEO affiliate spam should serve as an example that web search is a dynamic game with many players, some with bad ...

  5. Link farm - Wikipedia

    en.wikipedia.org/wiki/Link_farm

    A link farm is a form of spamming the index of a web search engine (sometimes called spamdexing). Other link exchange systems are designed to allow individual websites to selectively exchange links with other relevant websites, and are not considered a form of spamdexing. Search engines require ways to confirm page relevancy.

  6. nofollow - Wikipedia

    en.wikipedia.org/wiki/Nofollow

    While all engines that use the nofollow value exclude links that use it from their ranking calculation, the details about the exact interpretation of it vary from search engine to search engine. [9] [10] Google states that their engine "in general" takes "nofollow" literally and does not "follow" the link. [11]

  7. Identify legitimate AOL websites, requests, and communications

    help.aol.com/articles/identify-legitimate-aol...

    • Don't use internet search engines to find AOL contact info, as they may lead you to malicious websites and support scams. Always go directly to AOL Help Central for legitimate AOL customer support. • Never click suspicious-looking links. Hover over hyperlinks with your cursor to preview the destination URL.

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