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The current Unilever corporate logo was introduced in 2004 and was designed by Wolff Olins, a brand consultancy agency. The 'U' shape is now made up of 25 distinct symbols, each icon representing one of the company's sub-brands or its corporate values. [ 119 ]
This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain . Although it is free of copyright restrictions, this image may still be subject to other restrictions .
The Heartbrand logo. Unilever is the world's biggest ice cream manufacturer. [2] Most of the company's ice cream business falls under its "Heartbrand" brand umbrella, so called because of the brand's heart-shaped logo. [2] [3] [4]
Dove is an American personal care brand owned by the Anglo-Dutch company Unilever. The products are sold in more than 150 countries and are offered for women, men, babies and children. Dove's logo is a silhouette profile of the brand's namesake bird.
Knorr (/ n ɔːr /; [1] German:) is a German food and beverage brand based in Heilbronn, Germany and founded in 1838.It has been owned by the British company Unilever since 2000, when Unilever acquired Best Foods, excluding Japan, where it is made under license by Ajinomoto.
Alberto-Culver was purchased by consumer goods company Unilever on September 27, 2010 for US$3.7 billion. [10] The terms of the acquisition required Unilever to divest selected hair care brands and its entire food business in the USA to other companies to satisfy antitrust concerns (in the late 1990s, Unilever had purchased Alberto-Culver's historic Chicago rival, Helene Curtis).
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A Wall's ice cream van (Ford Transit) parked in Clacton, England.Unilever continues to use the brand for ice cream in the UK [5] and it has become part of the company's international Heartbrand strategy, where it retains its local ice cream brand but shares one logo and most of the product's lineup with the various other Heartbrand brands across the world.