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[18] It continues to be cited in scholarly work over 35 years later. [19] Persuasion and Influence in American Life was closely examined in a meta-analysis published by Communication Education as an effective textbook for teaching persuasion techniques. [20] The Idea of Identification (2003) was reviewed by The Southern Communication Journal. [21]
Mackie's research program spanned a broad range of topics in social psychology including attitudes and beliefs; social emotions, mood and affect; social influence and persuasion; intergroup relations; stereotyping, prejudice, and discrimination; self-identity and self-cognition. Over her career, Mackie authored many articles and book chapters ...
Social influence comprises the ways in which individuals adjust their behavior to meet the demands of a social environment. It takes many forms and can be seen in conformity, socialization, peer pressure, obedience, leadership, persuasion, sales, and marketing. Typically social influence results from a specific action, command, or request, but ...
Some U.S. academic environments define leadership as "a process of social influence in which a person can enlist the aid and support of others in the accomplishment of a common and ethical task". [5] In other words, leadership is an influential power -relationship in which the power of one party (the "leader") promotes movement/change in others ...
French and Raven defined social influence as "a change in the belief, attitude, or behavior of a person (the target of influence) which results from the action of another person (an influencing agent)", and they defined social power as the potential for such influence, that is, the ability of the agent to bring about such a change using ...
Cialdini wrote the 1984 book on persuasion and marketing, Influence: The Psychology of Persuasion. It was based on three "undercover" years applying for and training at used car dealerships, fund-raising organizations, and telemarketing firms to observe real-life situations of persuasion.
Persuasion or persuasion arts is an umbrella term for influence. Persuasion can influence a person's beliefs, attitudes, intentions, motivations, or behaviours. [1] Persuasion is studied in many disciplines. Rhetoric studies modes of persuasion in speech and writing and is often taught as a classical subject.
Leadership studies is a multidisciplinary academic field of study that focuses on leadership in organizational contexts and in human life. Leadership studies has origins in the social sciences (e.g., sociology, anthropology, psychology), in humanities (e.g., history and philosophy), as well as in professional and applied fields of study (e.g., management and education).