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However, a concept store goes beyond merely selling products, and instead offers an immersive customer experience built around the way that a brand fits with the customer's lifestyle. [10] Examples include the Apple Stores and Kit Kat 's concept store in Japan.
Umbra Concept Store in downtown Toronto. The Umbra Store is located north of Queen Street West at 165 John Street [4] within the downtown core of Toronto, Ontario, Canada.. The building was constructed for the Umbra design company in 2007 to a design by Kohn Shnier Architects.
Apple's concept stores include video walls, Wi-Fi and desks to provide an immersive customer experience. A general store in Scarsdale, Victoria, Australia operates as a post-office, newsagent, petrol station, video hire, grocer and take-away food retailer. This type of store is referred to locally as a milk bar.
One of the first concept stores was [citation needed] 10 Corso Como in Milan, Italy, founded in 1990, followed by Colette [7] in Paris and Quartier 206 in Berlin. [8] Several well-known American chains such as Tiffany & Co. , Urban Outfitters , [ 9 ] [ 10 ] Dash , and The Gap , [ 11 ]
A store-within-a-store, also referred to as store-in-store (North America) or shop-in-shop (U.K. et al.), refers to a space within a larger retail store, designated for use by a specific brand to feature its products, clearly branded with signs and other branding elements like color, materials, layout, etc. Such a space may be a section of the ...
The shop exterior in 2012. Colette was a French high fashion, streetwear, and accessory retailer. [1] The three floor 8,000 square feet (740 m 2) concept store [2] was located in Paris and contained an exhibition space, bookshop, and a "water bar" serving more than 100 brands of bottled water.
Padini products are sold in retail flagship stores and concept stores. The Padini Concept Store is a concept which houses all Padini Holdings brands under one roof or “one-stop-shopping”. The first of such outlets was opened in Johor Bahru City Square , Johor Bahru , Malaysia in 1999.