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In cultural studies, media culture refers to the current Western capitalist society that emerged and developed during the 20th century under the influence of mass media. [1] [2] [3] The term highlights the extensive impact and intellectual influence of the media, primarily television, but also the press, radio, and cinema, on public opinion, tastes, and values.
Smartphones are an example of new media and a convergent device that can be used for not only making phone calls and sending text messages but also used for surfing the internet, watching videos, paying bills, accessing social media, and so on. [6] Social media platforms are forms of new media that create new models of social convergence.
For example, what would be the ending between two characters in a TV show? Therefore, fans are readers and producers of culture. Participatory culture transforms the media consumption experience into the production of new texts, in fact, the production of new cultures and new communities. The result is an autonomous, self-sufficient fan culture ...
For instance, the initial phase of the radio knew many examples of non-professional broadcasters". [4] Marshall McLuhan discussed the participatory potential of media already in the 1970s but in the era of digital and social media, the theory of participatory culture becomes even more acute as the borders between audiences and media producers ...
In media studies, mass communication, media psychology, communication theory, and sociology, media influence and the media effect are topics relating to mass media and media culture's effects on individuals' or audiences' thoughts, attitudes, and behaviors. Through written, televised, or spoken channels, mass media reach large audiences.
Internet culture is a quasi-underground culture developed and maintained among frequent and active users of the Internet (also known as netizens) who primarily communicate with one another as members of online communities; that is, a culture whose influence is "mediated by computer screens" and information communication technology, [1]: 63 specifically the Internet.
The concept of mediatization still requires development, and there is no commonly agreed definition of the term. [4] For example, a sociologist, Ernst Manheim, used mediatization as a way to describe social shifts that are controlled by the mass media, while a media researcher, Kent Asp, viewed mediatization as the relationship between politics, mass media, and the ever-growing divide between ...
On the future of Spanish-language media in the U.S., Alberto Avendaño, ex-director of El Tiempo Latino/Washington Post, claimed that "Hispanic-American" news coverage in the English-language media is "absolutely pathetic," but he was optimistic, arguing that demographic shifts would inevitably render the Latino media a significant presence in ...