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Minority influence takes place when a majority is influenced to accept the beliefs or behaviors of a minority. Minority influence can be affected by the sizes of majority and minority groups, the level of consistency of the minority group, and situational factors (such as the affluence or social importance of the minority). [6]
In corporate terms, the sphere of influence of a business, organization, or group can show its power and influence in the decisions of other businesses/organizations/groups. The influence shows in several ways, such as in size, frequency of visits, etc. In most cases, a company described as "bigger" has a larger sphere of influence.
Sphere of influence (astrodynamics), the region around a celestial body in which it is the primary gravitational influence on orbiting objects Sphere of influence (black hole) , a region around a black hole in which the gravity of the black hole dominates that of the host galaxy's bulge
Influence is the ability of a person to gain co-operation from others by means of persuasion or control over rewards. Power is a stronger form of influence because it reflects a person's ability to enforce action through the control of a means of punishment. [150] A leader is a person who influences a group of people towards a specific result.
Interpersonal influence [1] is a type of social influence which results from group members encouraging, or forcing, conformity while discouraging, and possibly punishing, nonconformity. It is one of three types of social influences that lead people to conform to the majority, or the group's norms.
Peer pressure is a direct or indirect influence on peers, i.e., members of social groups with similar interests and experiences, or social statuses. Members of a peer group are more likely to influence a person's beliefs, values, religion and behavior.
Persuasion or persuasion arts is an umbrella term for influence. Persuasion can influence a person's beliefs, attitudes, intentions, motivations, or behaviours. [1] Persuasion is studied in many disciplines. Rhetoric studies modes of persuasion in speech and writing and is often taught as a classical subject.
Attitude may influence the attention to attitude objects, the use of categories for encoding information and the interpretation, judgement and recall of attitude-relevant information. [7] These influences tend to be more powerful for strong attitudes which are accessible and based on elaborate supportive knowledge structure.