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LaSalle was an American brand of luxury automobiles manufactured and marketed, as a separate brand, by General Motors' Cadillac division from 1927 through 1940. Alfred P. Sloan, GM's Chairman of the Board, developed the concept for four new GM marques - LaSalle, Marquette, Viking and Pontiac - paired with already established brands to fill price gaps he perceived in the General Motors product ...
It was priced and equipped more modestly below the limousine, GM D platform Cadillac Series 85, Cadillac Series 90, Cadillac Series 72, Cadillac Series 67, and Cadillac Fleetwood Series 75. It was upgraded to the Series 62 in 1940 only to return to production in model year 1941, replacing the cancelled LaSalle Series 50. While production was ...
1940 Cadillac Series 40-62 2-door convertible 1941 Cadillac Series 41-62 coupe 1941 Cadillac Series 41-62 4-door convertible. The Fisher-bodied Series 40-62 was the new entry level product for the 1940 model line and was upgraded with a low sleek "torpedo" style C-body with chrome window reveals, more slant in the windshield, and a curved rear window. [1]
LaSalle: 1927 1940 GM B: 3 GM's brand ... 1940 Cadillac Series 40-60S, 40–62, 40–72, 40–75, 40-90 Fisher Fleetwood ... 4 door option replaced with Special Coupe ...
In its final model year of 1940, LaSalles comprised about 65 percent of Cadillac's total output, but it was replaced in 1941 by the Cadillac Series 61. [45] The LaSalle name has been occasionally floated for revival; a 1955 concept car was titled the "LaSalle II", and the name reappeared in 1963 and 1975 as proposals for what eventually became ...
Debuting in 1936, it filled a gaping price gap between the updated appearance of the successful LaSalles of which the Series 60 was the upgraded version with the "Cadillac" name, and the Series 36-70 Cadillac models. Initially it rode on a 121.0 in (3,073 mm) wheelbase and shared the B body with cars from LaSalle, Buick, and Oldsmobile. This ...
LaSalle (1927-1940) Nash Ambassador (1927-1932) 1928. Cadillac Series 341 (1928–1929) ... Cadillac Coupe de Ville (1949–1993) Chevrolet Bel Air (1949-1954)
The Cadillac V-16 (also known as the Cadillac Sixteen) was Cadillac's top-of-the-line model from its January 1930 launch until 1940. The V16 powered car was a first in the United States, both extremely expensive and exclusive, with every chassis being custom-finished to order.