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  2. Colgate (toothpaste) - Wikipedia

    en.wikipedia.org/wiki/Colgate_(toothpaste)

    Colgate is an American brand principally used for oral hygiene products such as toothpastes, toothbrushes, mouthwashes and dental floss. Manufactured by Colgate-Palmolive, Colgate's oral hygiene products were first sold by the company in 1873, sixteen years after the death of the founder, William Colgate. The company originally sold soap.

  3. FTC v. Colgate-Palmolive Co. - Wikipedia

    en.wikipedia.org/wiki/FTC_v._Colgate-Palmolive_Co.

    Colgate-Palmolive Company, 380 U.S. 374 (1965), was a United States Supreme Court case. Background. A Colgate-Palmolive advertisement claimed that its Palmolive Rapid ...

  4. Softsoap - Wikipedia

    en.wikipedia.org/wiki/Softsoap

    A 1980 Softsoap commercial. Softsoap (marketed as Softsoap Brand) is the trade name of Colgate-Palmolive's liquid hand soap and body wash.The company is noted for its soap dispensers' former aquarium theme, where the dispenser would be styled to make it look like an aquarium with tropical fish printed inside the plastic.

  5. Advertising postcard - Wikipedia

    en.wikipedia.org/wiki/Advertising_postcard

    By the late 19th century many well-known companies used trade cards as a form of promotion including: Colgate & Palmolive, Van Houten's cocoa, Clark's spool cotton, Tarrant's seltzer as well as many cigarette companies, sporting clubs and celebrities. These advertising postcards were also used for propaganda. [6]

  6. Colgate-Palmolive - Wikipedia

    en.wikipedia.org/wiki/Colgate-Palmolive

    The Colgate-Palmolive Company, commonly known as Colgate-Palmolive, is an American multinational consumer products company headquartered on Park Avenue in Midtown Manhattan, New York City. The company specializes in the production, distribution, and provision of household, health care, personal care, and veterinary products.

  7. Roberto Duailibi - Wikipedia

    en.wikipedia.org/wiki/Roberto_Duailibi

    He began his career in advertising in 1952 at the Colgate-Palmolive company. In 1956, he worked as a copywriter for advertising agencies such as Companhia de Incremento de Negócios (now part of Leo Burnett Worldwide), J. Walter Thompson, McCann Ericson, and Standard Propaganda, where he was the Creative Vice-President.

  8. Barbara Callcott - Wikipedia

    en.wikipedia.org/wiki/Barbara_Callcott

    Barbara Callcott (née Farrell, c. 1947 – 10 May 2013) [1] [2] was an Irish-born [3] Australian television personality, best known for her portrayal of the schoolteacher "Mrs Marsh" in a series of Colgate toothpaste advertisements that ran from 1976 to 1991.

  9. United States v. Colgate & Co. - Wikipedia

    en.wikipedia.org/wiki/United_States_v._Colgate_&_Co.

    Colgate & Co., 250 U.S. 300 (1919), is a United States antitrust law case in which the United States Supreme Court noted that a company has the power to decide with whom to do business. [ 1 ] [ 2 ] Per the Colgate Doctrine , a company may unilaterally terminate business with any other company without triggering a violation of the antitrust laws.