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2. SAS Institute - Wikipedia

   en.wikipedia.org/wiki/SAS_Institute

   SAS Institute (or SAS, pronounced "sass") is an American multinational developer of analytics and artificial intelligence software based in Cary, North Carolina. SAS develops and markets a suite of analytics software (also called SAS), which helps access, manage, analyze and report on data to aid in decision-making. The company's software is ...

3. Business analytics - Wikipedia

   en.wikipedia.org/wiki/Business_analytics

   Business analytics (BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods .

4. SAS (software) - Wikipedia

   en.wikipedia.org/wiki/SAS_(software)

   SAS (previously "Statistical Analysis System") [1] is a statistical software suite developed by SAS Institute for data management, advanced analytics, multivariate analysis, business intelligence, criminal investigation, [2] and predictive analytics. SAS' analytical software is built upon artificial intelligence and utilizes machine learning ...

5. Behavioral analytics - Wikipedia

   en.wikipedia.org/wiki/Behavioral_analytics

   While business analytics has a more broad focus on the who, what, where and when of business intelligence, behavioral analytics narrows that scope, allowing one to take seemingly unrelated data points in order to extrapolate, predict and determine errors and future trends. It takes a more holistic and human view of data, connecting individual ...

6. Customer analytics - Wikipedia

   en.wikipedia.org/wiki/Customer_analytics

   Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. Marketing provides services to satisfy customers.

7. Data as a service business model - Wikipedia

   en.wikipedia.org/wiki/Data_as_a_service

   Another component of the business model is about ensuring that the customers may receive and use data to improve their own value propositions (products, services). In this business model, data provides value as a support mechanism or a tool for creating other value propositions, that's why the revenue stream is typically quite a bit lower. [19]