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2. Pay-per-click - Wikipedia

   en.wikipedia.org/wiki/Pay-per-click

   Pay-per-click (PPC) has an advantage over cost-per-impression in that it conveys information about how effective the advertising was. Clicks are a way to measure attention and interest. If the main purpose of an ad is to generate a click, or more specifically drive traffic to a destination, then pay-per-click is the preferred metric.

3. Click-through rate - Wikipedia

   en.wikipedia.org/wiki/Click-through_rate

   The average click-through rate of 3% in the 1990s declined to 2.4%–0.4% by 2002. [7] Since advertisers typically pay more for a high click-through rate, getting many click-throughs with few purchases is undesirable to advertisers. [6]

4. Website monetization - Wikipedia

   en.wikipedia.org/wiki/Website_monetization

   Pay per click or PPC (also called Cost per click) is a marketing strategy put in place by search engines and various advertising networks such as Google Ads, where an advertisement, usually targeted by keywords or general topic, is placed on a relevant website or within search engine results. The advertiser then pays for every click that is ...

5. Advertising revenue - Wikipedia

   en.wikipedia.org/wiki/Advertising_revenue

   With a reported 197 million unique online visitors per month, Amazon has a wide customer outreach similar to Google and Facebook. [19] Amazon currently allows its users to pay to have their products made more visible on target customer's screens and also allows sellers to act as affiliates, being paid a referral commission of up to 15%.

6. Get Paid to Write: Top 18 Sites That Pay (up to $1 per Word)

   www.aol.com/paid-write-top-18-sites-170032449.html

   Shopping. Main Menu. News. News. ... and it occasionally accepts cold pitches for guest posts online. Pay: 30 to 50 cents per word ... 100% of your set rate ($150 to $450 on average, according to ...

7. Post-click marketing - Wikipedia

   en.wikipedia.org/wiki/Post-click_marketing

   Post-click marketing solutions appeal on many fronts: Businesses paying for the traffic to their website through pay per click, search engine optimization and other online activities use these tools to discover more about the estimated 98% (quoted by a case paper from the Marketing Sherpa) of visitors who don’t immediately convert into a lead.