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Adjustments to the materials used in the sofa and the centralization of production methods allowed IKEA to reduce the price of the Klippan sofa by 40% since 1980. [ 4 ] In 2003, the Klippan was used as the standard sofa in a test to compare the British fire safety requirements against the Swedish and mainland European safety requirements.
In 2020, IKEA conducted a "Buy Back Friday" campaign with a message to present a new life to old furniture instead of offering customers to buy new items for Black Friday. [ 249 ] In June 2021, IKEA said it had suspended adverts on GB News because of concerns the channel's content would go against their aim to be inclusive.
By the 2013 edition, 12% of imagery for the IKEA catalogue, brochures and website was computer-generated. [3] As of 2014, 75% of product images (i.e. white background images) and 35% of non-product images across all IKEA communications are fully computer-generated. [10] Augmented reality was introduced in the 2013 edition of the catalogue.
In October 2012, IKEA was criticized in Sweden for airbrushing women out of pictures in catalogues used in Saudi Arabia. [35] In October 2017, a Chinese IKEA commercial, showing a mother scolding her daughter for not "bringing home a boyfriend", was criticized by netizens for "sexist" and discrimination against singles and single women in China.
His 1930 showroom design for a British dressmaking firm had a silver-grey background and black mirrored-glass wall panels. [37] [40] Black and white was also a very popular color scheme during the 1920s and 1930s. Black and white checkerboard tiles, floors and wallpapers were very trendy at the time. [41]
Furniture is also used to hold objects at a convenient height for work (as horizontal surfaces above the ground, such as tables and desks), or to store things (e.g., cupboards, shelves, and drawers). Furniture can be a product of design and can be considered a form of decorative art.