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A Sears brand-awareness survey determined that by 1973, the Toughskins had become better known by mothers than the Levis brand, already a century old at that time. [1] Toughskins had reinforced knees for longer wear. They came in slim, regular, and husky sizes and were a blend of Dacron Type 59 polyester, DuPont 420 nylon, and cotton.
Plunkett's "barbecue dress" for Vivien Leigh as Scarlett O'Hara was the most widely copied dress after the Duchess of Windsor's wedding costume, and Vogue credited the "Scarlett O'Hara" look with bringing full skirts worn over crinolines back into wedding fashion after a decade of sleek, figure-hugging styles. [11]
Sears, née Sarah Carlisle Choate, was born in Cambridge, Massachusetts on 5 May 1858, [2] the daughter of Charles Francis and Elizabeth Carlisle Choate. Her family was one of the Boston Brahmins , a prominent class of cultural society in New England .
Richard Sears retired in 1908 at age 44 and Julius Rosenwald became the President. [3] The first Sears catalog was published in 1893 and offered only watches. By 1897, items such as men's and ladies clothing, plows, silverware, bicycles and athletic equipment had been added to the offering. The 500-page catalog was sent to some 300,000 homes.
The upper part of dresses could now be tailored exactly to the body. Men's dresses were buttoned on the front and women's dresses got a décolletage. The lower part of men's dresses were much shorter in length than those for women. They were wide cut and often pleated with an A-line so that horse riding became more comfortable.
Side view. In December 1926, Sears, Roebuck & Company of Chicago announced that it would build a nine-story, height-limit building on East Ninth Street (later renamed Olympic Boulevard) at Soto Street to be the mail-order distribution center for the Rocky Mountain and Pacific Coast states, to be constructed by Scofield Engineering Company.
They mimicked the clothing and hairstyles of high fashion designers in France and Italy, opting for tailored suits that were topped by parkas. They rode on scooters, usually Vespas or Lambrettas. Mod fashion was often described as the City Gent look. The young men [92] incorporated striped boating blazers and bold prints into their wardrobe. [93]
Its shoes have been sold in Kmart and Sears stores. It consists of leather-dress, casual, and athletic shoes (under its Tm Sport label). Until the 1990s, Thom McAn had hundreds of retail stores in the US, and was one of the oldest and best-known shoe retailers in the country. As of late 2008, the brand was controlled by Sears Brands, LLC.