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Behind-the-scenes deals marred the integrity of college sports long before NIL contracts. Allowing public universities to keep outside payments to athletes private will only invite more skulduggery.
Last year, there was a 146% increase in NIL deals with almost 2,000 deals made across 16 sports. Young athletes may face financial literacy gap as their wealth-building chances grow [Video] Skip ...
Several startups like ATHLYT have begun to connect advertisers with their student-athlete members shortly after the NCAA enacted their interim NIL policies. Grambling University signed what is believed to be one of the first NIL deals in 2022. [10] In July 2023, multiple bills were introduced by members of Congress to regulate NIL. [11] [12] [13]
The policy giving Utah universities more control over student-athletes' marketing partnerships, known as NIL deals, passed by a 21-7 vote in the state Senate on the final day of the 2024 ...
When Congress was unable to reach a consensus on the best approach for NIL, individual state laws began going into effect on July 1 of last year. Ten months later, very little, if anything, has ...
As part of the agreement, NIL deals between college athletes or recruits and those deemed boosters of a school will be subject to review for “a valid business purpose related to the promotion or ...
Whether the NCAA can actually enforce rules relative to NIL deals is subject to debate given the NCAA’s unanimous 9-0 loss in the Supreme Court (in the Alston case) and the fact that individual ...
The state’s new law allows schools to play a significant role in facilitating NIL deals. But they are explicitly banned from directly compensating their athletes.