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Reba McEntire used the Maybelline Instant Age Rewind Eraser Multi-Use Concealer for a radiant complexion at the Super Bowl. Buy the drugstore concealer here.
1920 ad for Maybelline. The Maybelline Company was founded in Chicago by pharmacist Thomas Lyle Williams in 1915. Williams noticed his older sister Mabel applying a mixture of Vaseline and coal dust to her eyelashes to give them a darker, fuller look. He adapted it with a chemistry set and produced a product sold locally called Lash-Brow-Ine.
Concealer is available in a variety of shades. When picking a concealer, people tend to choose one or two shades lighter than their skin tone to better hide their blemishes and dark circles under the eye; once blended out and then set with a powder, it will be smooth and resemble more youthful skin.
"Maybellene" is a rock and roll song by American artist Chuck Berry, adapted in part from the western swing fiddle tune "Ida Red". Released in 1955, Berry’s song tells the story of a hot rod race and a broken romance, the lyrics describing a man driving a V8 Ford and chasing his unfaithful girlfriend in her Cadillac Coupe DeVille.
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