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Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.
Web search engines are listed in tables below for comparison purposes. The first table lists the company behind the engine, volume and ad support and identifies the nature of the software being used as free software or proprietary software .
Additionally, these pages allow you to see returns over time, spot market movers in more than 100 industries, discover ways to invest through ETFs or mutual funds, and join the Yahoo Finance ...
Yahoo! SearchMonkey – Allowed developers and site owners to use structured data to make Yahoo Search results more useful and visually appealing, and drive more relevant traffic to their sites; shut down in October 2010 as part of the Microsoft and Yahoo search partnership. [64] Shine – A site tailored for women between the ages of 25 and 54.
This feature was only active on Yahoo web pages or pages within the Yahoo Publisher Network. Yahoo Shortcuts required the content-owner to modify the underlying HTML of his or her webpage to call out the specific keywords to be enhanced. The technology for context-aware selection-based search on Yahoo pages was first developed by Reiner Kraft. [23]
Yahoo gave reduced usage of the site as the reason for shutting down, saying "it has become less popular over the years." [5] [6] The archivist group Archive Team and others worked to archive the site to preserve in the Internet Archive. [24] The group was able to archive 4.75 TB of data during the "read only" period, but not the full site.