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Trek Bicycle Corporation is a bicycle, cycling product and electric motorcycle [3] manufacturer and distributor under brand names Trek, Electra Bicycle Company, Bontrager, and Diamant Bikes. The company has previously manufactured bikes under the Gary Fisher , LeMond Racing Cycles , Klein , and Villiger Bikes brand names.
In December, 1975, Richard (Dick) Burke and Bevil Hogg established Trek Bicycle as a wholly owned subsidiary of Roth Corporation, a Milwaukee-based appliance distributor. In early 1976, with a payroll of five, Trek started manufacturing steel touring frames in Waterloo, Wisconsin, taking aim at the mid to high-end market dominated by Japanese ...
The Butterfly Trek Madone, an artwork utilizing a bicycle by Damien Hirst, became the world's most expensive bicycle when it was bought at auction for $500,000. [1] It was designed by Hirst, who used real butterfly wings that were placed onto the actual frame and wheels of the bicycle. [ 1 ]
LeMond Racing Cycles is a bicycle company founded by Greg LeMond, the only American winner of the Tour de France.. LeMond initially offered bicycle frames with a geometry based on the racing bikes he used in competition, with a longer top tube and wheelbase in an otherwise traditional lightweight steel frame.
Trek Bicycle Corporation Klein was a bicycle company founded by Gary Klein that pioneered the use of large diameter aluminium alloy tubes for greater stiffness and lower weight. Klein produced his first bicycle frames while a student at the Massachusetts Institute of Technology during the 1970s, and full production runs of frames began in the ...
During the U.S. bike boom of the 1970s and into the 1980s, Lotus and Alpha Cycle & Supply competed with domestic companies including Schwinn, TREK, Huffy, and Murray; European companies including Raleigh, Peugeot and Motobecane – as well as other nascent Japanese brands including Miyata, Fuji, Bridgestone, Panasonic, Univega, Centurion and ...