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It originally launched in 2020 as Barstool Sportsbook, in partnership with the then-Penn owned Barstool Sports. In August 2023, Penn sold Barstool back to its founder Dave Portnoy , and concurrently announced a brand licensing agreement with ESPN; the 10-year agreement is valued at $1.5 billion, plus $500,000 in options for ESPN to purchase ...
The company subsequently launched Barstool Sportsbook, a mobile application for sports betting, in Pennsylvania on September 18, 2020. During its first week of operation, it handled $11 million in wagers. In January 2021, the company announced that the Sportsbook would expand to Michigan.
Starting in the fall, Penn's online mobile sports book, formerly called the Barstool Sportsbook, will be named ESPN Bet. Penn initially took a 36% stake in Barstool for $163 million back in 2019.
Barstool Sports founder Dave Portnoy is cashing in $2.76 million on UConn’s big win over Purdue on Monday night in the NCAA men’s championship game.
In 1967, Pennsylvania enacted a law allowing thoroughbred horse racing with parimutuel wagering. [2] Two companies that later formed part of Penn National Gaming were founded in 1968 by groups seeking one of the four available racing licenses: Pitt Park Raceway, Inc., formed by several Erie area businessmen, [3] [4] and the Pennsylvania National Turf Club, established by a group of Central ...
After more than seven years at the helm of Barstool Sports — and in the wake of the company’s ill-fated sale in 2023 — Erika Ayers Badan announced Tuesday that she is stepping down as CEO.
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