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  2. Qualitative research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_research

    Qualitative research is a type of research that aims to gather and analyse non-numerical (descriptive) data in order to gain an understanding of individuals' social reality, including understanding their attitudes, beliefs, and motivation.

  3. Bernoulli sampling - Wikipedia

    en.wikipedia.org/wiki/Bernoulli_sampling

    In the theory of finite population sampling, Bernoulli sampling is a sampling process where each element of the population is subjected to an independent Bernoulli trial which determines whether the element becomes part of the sample. An essential property of Bernoulli sampling is that all elements of the population have equal probability of ...