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According to Geoffrey Leech, there is a politeness principle with conversational maxims similar to those formulated by Paul Grice. He lists six maxims: tact, generosity, approbation, modesty, agreement, and sympathy. The first and second form a pair, as do the third and the fourth.
Lakoff developed the "Politeness Principle," in which she devised three maxims that are usually followed in interaction. These are: Don't impose, give the receiver options, and make the receiver feel good. She stated that these are paramount in good interaction. By not adhering to these maxims, a speaker is said to be "flouting the maxims."
Cartoon in Punch magazine: 28 July 1920. Politeness is the practical application of good manners or etiquette so as not to offend others and to put them at ease. It is a culturally defined phenomenon, and therefore what is considered polite in one culture can sometimes be quite rude or simply eccentric in another cultural context.
Additionally, a distinction has been made between first- and second-order politeness, due to the appropriation of an English word for a scientific concept: first-order politeness "correspond[s] to the various ways in which polite behavior is perceived and talked about by members of socio-cultural groups", meaning the connotation of 'politeness ...
Besides The Spectator, other periodicals sought to infuse politeness into English coffeehouse conversation, the editors of The Tatler were explicit that their purpose was the reformation of English manners and morals; to those ends, etiquette was presented as the virtue of morality and a code of behaviour. [8]
Likewise, flouting the maxim of quantity may result in ironic understatement, the maxim of relevance in blame by irrelevant praise, and the maxim of manner in ironic ambiguity. [12] The Gricean maxims are therefore often purposefully flouted by comedians and writers, who may hide the complete truth and choose their words for the effect of the ...
The part of the book that has had most influence is that dealing with the Principle of Politeness, seen as a principle having constituent maxims like Grice's CP. The politeness maxims Leech distinguished are: the Tact Maxim, Generosity Maxim, Approbation Maxim, Modesty Maxim, Agreement Maxim and Sympathy Maxim.
The common English phrasing is "Do unto others as you would have them do unto you". Various applications of the Golden Rule are stated positively numerous times in the Old Testament: "You shall not take vengeance or bear a grudge against any of your people, but you shall love your neighbor as yourself: I am the LORD."