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The value assigned to a Likert item has no objective numerical basis, either in terms of measure theory or scale (from which a distance metric can be determined). The value assigned to each Likert item is simply determined by the researcher designing the survey, who makes the decision based on a desired level of detail.
A rating scale is a set of categories designed to obtain information about a quantitative or a qualitative attribute. In the social sciences, particularly psychology, common examples are the Likert response scale and 0-10 rating scales, where a person selects the number that reflecting the perceived quality of a product.
The item-total correlation approach is a way of identifying a group of questions whose responses can be combined into a single measure or scale. This is a simple approach that works by ensuring that, when considered across a whole population, responses to the questions in the group tend to vary together and, in particular, that responses to no individual question are poorly related to an ...
Expert review is conducted by an individual expert or a panel of experts in questionnaire design to identify potential problems and solutions. [18] Experimental comparisons test the impact of the revised items by comparing it with the original items. [9] Statistical modeling applies methods such as latent class analysis and item response theory.
Ordinal data is a categorical, statistical data type where the variables have natural, ordered categories and the distances between the categories are not known. [1]: 2 These data exist on an ordinal scale, one of four levels of measurement described by S. S. Stevens in 1946.
The Likert scale is used in conducting surveys, with applications to business-related areas such as marketing or customer satisfaction, the social sciences, and attitude-related research projects. A Likert scale consists of the sum or average of scores from responses to a group of survey questions.
The individual's total number-correct score is not the actual score, but is rather based on the IRFs, leading to a weighted score when the model contains item discrimination parameters. It is actually obtained by multiplying the item response function for each item to obtain a likelihood function , the highest point of which is the maximum ...
The first threshold of item i, , is the location on the continuum at which a person is equally likely to obtain a score of 0 or 1, the second threshold is the location at which a person is equally likely to obtain a score of 1 and 2, and so on. In the example shown in Figure 1, the threshold locations are −1.5, −0.5, 0.5, and 1.5 respectively.